Everything Starts Where It Ends
(The continuing tale of Lovedrug)
Melding purist indie rock ethic with the immense sounds of stadium-prog, Lovedrug refuse to recognize a dichotomy between art and mass appeal. While the euro-bent of their debut LP Pretend You're Alive frequently evoked Muse and pre-electronic Radiohead comparisons, Lovedrug embrace broader musical peers. Defining their own unique space between indie pillars (Modest Mouse, Sunny Day Real Estate) and super-size rock (Soundgarden, Nirvana), chief protagonist Michael Shepard's otherworldly vocals set intriguing tales against a massive sonic backdrop.
Now Lovedrug return to expand their beautiful and cinematic vision with Everything Starts Where It Ends, Shepard's concept rendering of "the guiles that befall one on a journey through the mazes of life, death and love." The journey motif is reflected most immediately in the life of the artists themselves. Passing on major label offers in search of creative control, Lovedrug became The Militia Group's fastest selling release, charting at #4 and #43 on Billboard's Internet and Independent charts respectively in late-2004.
Enthused by the brilliant start, Columbia Records upstreamed the band with plans for a re-release in '05, before widely publicized instability and a revolving door of key figures at the label took its toll. Deftly slipping through the clutches of the corporate blue meanies, Lovedrug were granted release from Columbia, taking with them new recordings begun with Pre